Stockland, a leader in Australian real estate development, sought to enhance the user experience at their Forest Reach sales centre. Habitat Digital designed and implemented a bespoke digital ecosystem that seamlessly integrated advanced technology with customer-centric tools, transforming the sales suite into a dynamic and engaging environment.
Client: Stockland
As one of Australia’s largest property developers, Stockland is renowned for creating sustainable and innovative communities. With a focus on enhancing customer experiences, Stockland collaborated with Habitat Digital to modernise the Forest Reach sales suite.
The Challenge
- Improving User Experience: Upgrading existing systems to better engage prospective buyers.
- Seamless Integration: Merging the Mapovis platform with new and existing tools.
- Flexible Presentation Tools: Providing agents with the ability to present interactively while moving around the suite.
- Reliability and Support: Ensuring robust performance with 24/7 support and remote troubleshooting.
The Solution
Habitat Digital delivered a tailored digital ecosystem for the Stockland Forest Reach sales centre:
- Unique Interface Design:
- Developed a bespoke interface for Stockland, integrated with Mapovis via the MyHabitat platform, ensuring seamless functionality and intuitive user navigation.
- Advanced Display Technology:
- Installed an 85″ commercial-grade Samsung display, delivering crisp visuals for real estate presentations.
- Included a fixed touchscreen to enhance customer interaction and engagement.
- Mobile Presentation Tools:
- Provided agents with iPads, enabling them to present content while roaming, creating a more personalised customer experience.
- High-End Hardware and Remote Management:
- Used high-performance PCs to power the system, ensuring smooth operation.
- Implemented PDUs (Power Distribution Units) for remote machine rebooting, minimising downtime.
- 24/7 Support and Scalability:
- Offered round-the-clock support to ensure uninterrupted operations, daily checks and content reports
- Rolled out the proptech blueprint to other Stockland sites, showcasing the scalability and adaptability of Habitat Digital’s solutions.
The Results
- Enhanced Engagement: The new system elevated customer interaction and satisfaction, making the sales process more engaging and effective.
- Seamless Operations: High-end hardware and 24/7 support ensured consistent performance, providing peace of mind for the Stockland team.
- Flexible Presentations: Mobile-friendly tools allowed agents to tailor presentations to individual clients, enhancing personalisation.
- Adaptable Solutions: The success of the Forest Reach sales centre led to the blueprint’s adoption at other Stockland sites, demonstrating its versatility and effectiveness.
Why Habitat Digital?
Habitat Digital specialises in delivering innovative digital solutions for real estate developers. From bespoke interface designs and advanced display systems to 24/7 support, our expertise ensures transformative results for property sales centres like Stockland Forest Reach.
Key Takeaways
- Bespoke interfaces and platform integration enhance user experience.
- Advanced display technology creates engaging visual presentations.
- Mobile-friendly tools provide flexibility for sales agents.
- High-performance hardware and remote management ensure reliability.
- Scalable solutions can be adapted to multiple sales centres.
Contact us today for more information on how Habitat Digital can revolutionise your real estate sales centre.
